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Holidays in Alassio were once a regular fixture on the tourist calendar but in recent times it has regained its hidden gem status. Noted for its natural beauty, atmosphere and rich history, it is not to be missed. Visitors will love exploring the cobbled lanes that run parallel to the beach and discovering the authentic restaurants hidden away in the back streets.

There is plenty for couples on a romantic break too. Walk along the long, sandy beachfront or stroll around Alassio’s atmospheric centre, taking in the beautiful shops, churches and piazzas.

Alassio Holidays offer something for everyone, whether it’s relaxed beach days or soaking up the history. The spectacular setting of pastel coloured houses, elegant gardens and luscious hills provides the perfect backdrop for a holiday to remember.

In the evening, visit one of the 100 plus dining establishments. Whether modern and trendy or authentic Italian secret spots, Alassio has it all.

Alassio hotels and flights

7 nights from

£834 per person

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Things to do in Alassio

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Top Tips from our Destination Experts

Amanda Curry

Italy Expert
Alassio is a lovely, laid-back town with cobbled lanes running parallel to the beach. Walk along the beach until you reach the Muretto. It’s a wall decorated with 550 ceramic tiles, each one signed by a celebrity who’s visited the town.
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Excursions are not bookable online

If you would like to pre-book one of our excursions, please call our Italy Experts on 01293 762410*.

Excursions in and around Alassio

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