- Located close to many of Florence's sights and walking distance from the train station
- Fantastic views from the top floor breakfast room of Piazza Santa Maria Novella
L'Orologio is a luxury four star superior hotel located in Piazza Santa Maria Novella; a perfect, central spot for discovering Florence's many attractions. Uniquely inspired by famous watchmakers, each floor of L'Orologio takes its design inspiration from a different brand; Rolex, Vacheron-Constantin and Patek Phillipe, and the elegant rooms are also influenced by the extravagance and expense of these famous time pieces. The top floor breakfast room, serving buffet style breakfast with fantastic views over the city is a highlight and a great place to start each day, and the cosmopolitan Bar L'O which serves Tuscan snacks and sandwiches is perfect to return to after a busy day exploring the many sights of Florence.
The hotel has 58 rooms (official rating 4 star). Child prices apply to ages 4-12 years.
Bars & Restaurants
Included With:Bed & Breakfast
A delightful breakfast room on the fourth floor serves a buffet style breakfast daily, with views over the city.
Open 7.00am - 10.30am
Following the watchmaker theme, the bar is a quirky venue, with an illuminated floor and water feature. Alongside a wide array of drinks, this bar serves a selection of light bites and paninis.
Spa & Wellness
Stay connected with the wifi free of charge.
About the location
Holidays in Florence allow you to experience one of Europe’s most culturally and historically significant cities. Florence is a vibrant city nestled among the idyllic green hills of Tuscany.
It retains a sense of intimacy and romance thanks to its relatively small size, while also offering a remarkable selection of museums, galleries, and restaurants, which continue to impress even the most regular visitor. Every stroll has the potential for something remarkable, whether it’s peering out of the Vasari Corridor or wandering across the Giardino di Boboli. Alternatively, for those looking to relax, there are beautiful vistas to be seen while enjoying a rooftop aperitivi in the evening.
Perhaps most known for its remarkable historical architecture, you will easily find renowned pieces of art by famous artists such as Filippo Brunelleschi, Leon Battista Alberti, and Michelangelo throughout the city. Florence continues to celebrate this tradition with impressive modern buildings, notably The New Florence Opera House, maintaining the city’s reputation as a marvel from every angle. Any visiting foodies will undoubtedly revel in Florence’s food culture, from its seven Michelin starred restaurants to the brilliant bustle of the Mercato Centrale. For peaceful and romantic retreats, there are numerous opportunities for short trips to the surrounding landscapes and towns, allowing for blissful escapes into Italy’s
The hotel is 20 minutes from Florence airport. No transfers included. To add transfers or book car hire, simply call us once you’ve completed your booking and we will talk you through the options.
Superior Twin Or Double
Max 3 adults
Superior Rooms are decorated in accordance with the hotels watchmaker theme and overlook the Florentine ancient courtyards. They feature a king-size bed or twin beds. They can sleep up to three adults.
Deluxe Double Or Twin
Max 2 adults
Deluxe rooms are elegantly furnished featuring mahogany furniture a work desk and sumptuous fabrics including leather, satin and velvet. The marble bathrooms feature a bath or shower.
Max 3 adults
Junior Suites are decorated in accordance with the hotels watchmaker theme and enjoy views of some Florence courtyards or over the city centre. They feature a king-size bed or twin beds and a separate small sitting room with a sofabed. This room type can sleep up to three adults and is available on request, please call to book.
Max 3 adults
Furnished in an elegant style, paying attention to the detail, Suites provide a comfortable space. Mahogany furniture creates a warm atmosphere whilst hardwood floors and luxurious drapery enhance the room. The suite has a master bedroom and living room with a sofa and TV.
Single rooms are available on request.
Early Booking Discount
10% Early booking discount for stays completed between 25 March - 30 April 2022 and 17 - 31 July 2022, valid for bookings made at least 30 days prior to arrival.
25% Early booking discount for stays of 2 nights or more completed between 01 August - 01 September 2022.
20% Early booking discount for stays of 2 nights completed between 07 November - 25 December 2021, 03 January - 24 March 2022 and 06 November - 26 December 2022.
Free Night Offer
1 Free night for stays of 3 nights or more completed between 03 January - 25 March 2021 and 07 November - 25 December 2021.
Based on 1588 traveller reviews
95% of travellers recommended this hotel
What to expect
“ 32 Anniversary perfection.
andezz99, Dallas, Texas
Oct 04 2021
What a great hotel. Central location minutes from the sites. We had a top level room with a view of the Duomo. Very quiet hotel consider it faces a square on Santa Maria Novella. The breakfast served...
What a great hotel. Central location minutes from the sites. We had a top level room with a view of the Duomo. Very quiet hotel consider it faces a square on Santa Maria Novella. The breakfast served each morning is a perfect start to the day. The staff is friendly and helpful with suggestions and setting up reservations. If arriving by train, the hotel is an easy walk, only 1/2 a mile or so. The room decor and hotel is elegant and features a watch theme. The hotel bar is a bus spot to start or end an evening. Great stay and hip to return again.
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“ Good location, close to trains station, located on Piazza Santa Maria Novella
871theresad, Pasadena, California
Sep 05 2021
Nice hotel, good location, easy access to central Firenze and the sites. Our room was comfortable, well appointed, friendly and helpful staff to assist with dining reservations and misc. questions...
Nice hotel, good location, easy access to central Firenze and the sites. Our room was comfortable, well appointed, friendly and helpful staff to assist with dining reservations and misc. questions. Firenze is an easy city to walk in and this location is easy to find and return to. There was a bit of street noise, but it was tolerable. The bells from St. maria Novella and other local churches were very nice to hear.
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