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Hotel Rosso 23

Italian Cities, Florence

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Tripadvisor rating Based on 990 traveller reviews
Thumb image 78% of travellers recommended this hotel
4 * Central Contemporary Style Bed and Breakfast

  • Located in Santa Maria Novella area
  • Only a five-minute walk from the Duomo

A contemporary boutique hotel, the Hotel Rosso 23 is ideally situated in the centre of Florence overlooking the magnificent Santa Maria Novella Square. Decorated throughout in red and grey tones with an inner courtyard, the hotel is modern and stylish. The guest rooms, compact in size, continue the red and grey style concept that goes throughout the hotel, and the breakfast room and reception areas combine this theme with influences from Florence's famous heritage.

Located in the Santa Maria Novella area and close to the main railway station of Florence, the Hotel Rosso 23 provides a unique and stylish base from which to experience this great city.
Please note, the Rosso 23 shares the lobby and reception with sister hotel Garibaldi Blue.

The hotel has 42 rooms (official rating 4 star). Child prices apply to ages 4-12 years.

 

Facilities

Bars & Restaurants

Breakfast Room

Included With:Bed & Breakfast

A contemporary breakfast room serves an American buffet between 7am - 10.30am.

Wifi

Wifi & Parking

Stay connected with the wifi free of charge.

Garage parking is available nearby at a cost of 35 - 48 euros per day.

About the location

Holidays in Florence allow you to experience one of Europe’s most culturally and historically significant cities. Florence is a vibrant city nestled among the idyllic green hills of Tuscany. It retains a sense of intimacy and romance thanks to its relatively small size, while also offering a remarkable selection of museums, galleries, and restaurants, which continue to impress even the most regular visitor. Every stroll has the potential for something remarkable, whether it’s peering out of the Vasari Corridor or wandering across the Giardino di Boboli. Alternatively, for those looking to relax, there are beautiful vistas to be seen while enjoying a rooftop aperitivi in the evening.

Perhaps most known for its remarkable historical architecture, you will easily find renowned pieces of art by famous artists such as Filippo Brunelleschi, Leon Battista Alberti, and Michelangelo throughout the city. Florence continues to celebrate this tradition with impressive modern buildings, notably The New Florence Opera House, maintaining the city’s reputation as a marvel from every angle. Any visiting foodies will undoubtedly revel in Florence’s food culture, from its seven Michelin starred restaurants to the brilliant bustle of the Mercato Centrale. For peaceful and romantic retreats, there are numerous opportunities for short trips to the surrounding landscapes and towns, allowing for blissful escapes into Italy’s rural life.

Transfer time

Pisa Airport is the main airport for Florence and the transfer time is 90 minutes. Limited flights are available to FLR with a transfer time of 20 mins – please call for more details. 
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Classic Room

Max 3 adults

Classic rooms are decorated in a contemporary style creating a comfortable environment equipped with modern facilities such as a TV, safe and air - conditioning. 

18m²

Facilities
Air conditioning
TV
Tea and coffee facilities
Minibar
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Superior With Santa Maria Novella View

Max 3 adults

Similar in style to Superior rooms what set this room apart is its wonderful views over the Piazza of Santa Maria Novella. 

22m²

Facilities
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Single Room

Max 1 adult

Single Rooms feature a French bed and have internal views of the inner courtyard. This room type is available on request, please call to book.

13m²

Facilities

Early Booking Discount

15% Early booking discount for stays of 3 nights or more completed between 01 November - 23 December 2024, 07 January - 27 February 2025 & 08 December - 23 December 2025.

10% Early booking discount for stays of 2 nights completed between 01 November - 23 December 2024, 07 January - 27 February 2025 & 08 December - 23 December 2025.

10% Early booking discount when booked at least 60 days before departure, nights completed 28 February - 31 March 2025 & 17 November - 04 December 2025.

Tripadvisor logo
Tripadvisor rating Based on 990 traveller reviews
Thumb image 78% of travellers recommended this hotel
Travellers Ratings
Excellent
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Very Good
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Average
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Poor
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Terrible
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Reviews
“

Unique and amazing hotel in the city center

Getaway46802123427, San Antonio, Texas

Tripadvisor review May 15 2025
This hotel is beyond unique and very affordable. The lobby is extraordinary, you have to see it to appreciate it! We stayed in room 115 which is one of only two rooms that have a balcony overlooking...
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“

Wonderful room overlooking the piazza

Nachos, Redwood City, California

Tripadvisor review Mar 28 2025
Very nice hotel. Excellent breakfast including eggs, bacon, coffee, yogurt, fruit, cheese, pastries, mimosas, etc, Wonderful view of the piazza from our room. Mini fridge, complimentary water, and...
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