Sustainability is a journey, not a destination. At Citalia, we believe in the transformative power of travel. Travel can build a perspective, educate, and empower communities and individuals. We’re aware that being part of the travel industry we have challenges to overcome, such as how we handle the carbon emissions of aviation. However, we also believe that considerate travel holds many benefits, from supporting the local economy to helping appreciate and preserve Italy’s rich heritage and cultural traditions. We strive to have a positive impact on communities, which is why we recognise that cross-sector collaboration is vital for sustainability.
Italy is an incredible destination that makes it joyful to have a responsible holiday: you can travel around by train and there are plenty of off-the-beaten-track destinations that benefit from visitors. What’s more, the country is one of Europe’s main environmental sustainability leaders, so you’ll find plenty of energy efficient and zero or beyond carbon measures already in place.
There’s also a huge amount of agrotourism that celebrates nature, the land, and time-honoured traditions, from community-focused albergo to Italian farmhouse stays in a masseria, to Slow Food city breaks.
At Citalia we’re always busy working on improving our company-wide sustainability vision and policies. We have embedded a range of global minimum sustainability standards into our business which include the ethical treatment of animals, green offices, reduction of single use plastic, safe and fair labour conditions, and the ethical and sustainable contracting of accommodation. We care about both our short and long-term social and environmental impact. You can read more about our Responsible Tourism efforts here.
We want the Italy of today to be enjoyed by future generations, which is why we promote accommodation partners who share our values.
